Can I Trademark Packaging?
You can absolutely trademark the names, logos, and slogans that adoring the packaging used for your products. This is pretty much as pure and simple as trademarks get, as the packaging of the product is designed to help consumers identify where the product came from. As always, you’ll want to make sure the names, logos, and slogans on the packaging are unique enough to qualify for trademark protection, and are not generic or merely descriptive. You should also keep in mind that trademarking parts of the packaging (or the packaging as a whole if possible), does not provide protection for the product itself or any other contents of the packaging.
If you brand, market, and sell products, contact us today to speak with trademark attorney Eric Norton to discuss the importance of conducting a comprehensive trademark clearance search and the necessity of trademarking your brand’s names, logos, and slogans.