Can I Trademark a T-Shirt?
The t-shirt itself cannot be trademarked, but you can trademark a name, logo, or slogan that appears on the t-shirts your company makes and sells. This is because trademark law protects the marketing materials used to identify your company’s products and services. And of course, by trademarking a t-shirt logo, name, or slogan, you can prevent your competitors from selling similar t-shirts.
If you are going to start marketing and selling t-shirts, contact us today to speak with trademark attorney Eric Norton to discuss the importance of conducting a comprehensive trademark clearance search prior to developing your t-shirt design and trademarking any names, logos, or slogans that appear on your apparel.